Mazda: Price analysis of Japanese cars with the soul of motion

In 1920, in Hiroshima, Japan, Zujiro Matsuda founded a firm called Toyo Cork Kogyo. As you can understand from the name, in the beginning the company's activities were centred on the production of cork. However, soon Matsuda decided to diversify the business by starting to produce cars, and in 1931 the Mazda brand appeared. The name Mazda is related to the surname ‘Matsuda’ and also refers to the name of the god of wisdom and harmony - Ahura Mazda.

Mazda's first model was the three-wheeled car ‘Go’, which was exported to China and India, due to its manoeuvrability it was in demand. This model demonstrated the company's innovative approach and its belief in the possibility of success, which reflected the ‘Hiroshima spirit’.

Mazda's originality was evident in 1945, when, after the atomic bombing, the company took part in the reconstruction of the city. The factory remained virtually unharmed and became a centre of assistance to the residents.

In 1960 Mazda produced its first passenger car, the R160 Coupe. Later there were models such as Carol, Cosmo Sport, RX-3, and MX-5 Miata was introduced in 1989 and became a symbol of the brand due to its handling. Today, the model range includes sedans, hatchbacks, crossovers, sports cars and electric cars.

In recent years, Mazda has been actively developing electric and hybrid vehicles in an effort to reduce the negative impact on the environment. The MX-30 EV, introduced in 2020, was the first step in this direction, combining design and advanced technology. Mazda plans to develop new electric platforms to create more competitive models that can meet the diverse needs of consumers.

The company is also focusing on the development of autonomous technology in an effort to provide a safe and comfortable driving experience. Innovative driver assistance systems being implemented in today's vehicles provide an additional level of safety and allow drivers to focus on driving. These technologies also aim to improve the interaction between driver and car, making driving intuitive and enjoyable.

Advantages of Mazda vehicles:

- Attractive appearance that stands out among its peers. Sleek lines, harmonious proportions and sporty accents. A variety of colour solutions and configurations, allowing you to choose the right option.

- Driving qualities. Skilfully tuned control, which brings joy from driving. High dynamics and ease of manoeuvring. Confident behaviour on the road with clear feedback.

- The use of quality materials and assembly that ensure reliability. Recognised reputation as a low-maintenance car. Low operating costs.

- State-of-the-art systems that fulfil high requirements. Robust bodywork that provides protection in the event of an accident.

- Spacious interior with ergonomic design. Premium interior materials and noise insulation.

- Technological solutions. Innovative Skyactiv technologies that improve efficiency and safety, multimedia. A wide range of options that contribute to convenience and comfort.

- Competitive price relative to other models in the premium segment. Correlation of price and quality. Favourable conditions for leasing and crediting.

The future of the brand lies in revising the idea of car production. This will allow to create vehicles with high power and controllability, with low fuel consumption. New approaches will provide greater comfort and manoeuvrability while minimising weight and dimensions.