Catalog / Maserati
Maserati, a name synonymous with Italian luxury and high-performance automobiles, has a rich history dating back to 1914. Founded by the Maserati brothers in Bologna, Italy, the company has become an icon in the automotive world, known for its sleek designs, powerful engines, and luxurious interiors.
The company's journey began when Alfieri Maserati and his brothers, Bindo, Ernesto, and Ettore, established a car workshop. Initially focused on preparing and modifying Isotta Fraschini cars for racing, they soon began producing their own racing cars. The Maserati trident logo, inspired by the Fountain of Neptune in Bologna's Piazza Maggiore, was introduced in 1926 and has since become a symbol of automotive excellence.
Maserati's racing heritage is deeply ingrained in its DNA. The brand achieved numerous victories in prestigious races, including the Targa Florio in 1926 and the Indianapolis 500 in 1939 and 1940. These successes cemented Maserati's reputation as a formidable force in motorsports.
In 1947, Maserati shifted its focus from pure racing cars to producing grand touring cars for the road, marking a significant turning point in the company's history. This transition led to the creation of some of the most iconic Maserati models, including:
Throughout its history, Maserati has undergone several ownership changes. Notable periods include its acquisition by Citroën in 1968, followed by a brief period of state ownership under GEPI in 1975. In 1993, Maserati became part of the Fiat Group, and later, in 2005, it was aligned with Ferrari under the Fiat umbrella. Today, Maserati operates as part of Stellantis, formed in 2021 through the merger of Fiat Chrysler Automobiles and the PSA Group.
In recent years, Maserati has experienced a renaissance, expanding its model range to include SUVs like the Levante, introduced in 2016, and reviving iconic nameplates like the MC20 supercar in 2020. These moves have helped Maserati appeal to a broader audience while maintaining its commitment to luxury and performance.
As Maserati looks to the future, it continues to innovate, embracing electrification with plans for hybrid and fully electric models. The brand's ability to adapt while preserving its core values of Italian craftsmanship, cutting-edge technology, and exhilarating performance ensures that Maserati will remain a coveted name in the automotive world for years to come.
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Maserati offers a diverse range of luxury vehicles, with prices varying significantly across its model lineup. Entry-level Maserati models typically start around €70,000 to €80,000, while top-tier variants can exceed €200,000 or more.
The Maserati Ghibli, the brand's entry-level sedan, usually begins at approximately €70,000 for base models. Moving up the range, the Maserati Levante SUV starts at around €80,000, offering a blend of luxury and practicality. The iconic Maserati Quattroporte, a full-size luxury sedan, generally starts at about €100,000.
For those seeking high-performance models, the Maserati MC20 supercar represents the pinnacle of the brand's offerings, with prices starting at around €210,000. Special editions, bespoke configurations, and limited-production models can push prices even higher, sometimes exceeding €300,000 for the most exclusive variants.
It's important to note that these prices can vary depending on specific market conditions, local taxes, and optional equipment chosen. Additionally, Maserati occasionally offers special editions or limited-run models that may command premium prices due to their exclusivity and unique features.
The most affordable Maserati model is typically the Ghibli sedan, with a starting price of around €70,000. However, the exact price can vary depending on several factors:
While the Ghibli represents the entry point into Maserati ownership, it's worth noting that even the base model comes well-equipped with features like leather upholstery, a touchscreen infotainment system, and advanced safety technologies. The price can quickly escalate with added options, potentially reaching €100,000 or more for fully-loaded models.
The most expensive Maserati model is typically the MC20 supercar, with a starting price of around €210,000. However, the final price can significantly increase based on various factors:
It's important to note that while the MC20 is generally the most expensive model in Maserati's regular lineup, the brand occasionally produces ultra-exclusive, limited-run models that can exceed even the MC20's price. These special editions, often produced in very small numbers, can reach prices of €300,000 or more, depending on their unique features and collectible status.